![]() ![]() ![]() SEO poisoning involves a cybercriminal stuffing a malicious website with keywords, fake backlinks, and content that cause the rogue site to rank higher in search results than a legitimate site. According to researchers at SecureWorks, the malware loader, which used to be distributed primarily through phishing links, is now being spread through Google ads and search engine optimization (SEO) poisoning. One of the latest examples is a malware aptly named Bumblebee. These attacks do not take a rocket scientist to pull off and have become increasingly popular in recent times. This malware can then steal personal information, install other malware, including ransomware, or even take control of the computer. From there, the user downloads a Trojan horse, believing it to be a legitimate product. An unsuspecting user, believing that Google has vetted an advertiser before running an ad, clicks on the ad and is taken to a usually harmless site that has nothing to do with the software and then redirected to a clone of the company’s official website. It works like this: cybercriminals pay Google to run an ad in search so that their link appears at the top of search results. Such is the case with some Google search ads that trick users searching for popular applications into downloading malware. Nobody likes ads, but it is one thing when they are just annoying, and quite another when they are downright dangerous. ![]()
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